A limited-edition release of Cadbury Caramilk has sent sweet tooths into a spin, as fans of the caramelised white chocolate bars clamber to snap up the last few remaining blocks.
The supply was already scarce before Cadbury announced a recall of certain batches in February, due to a feared plastics contamination, and now the non-contaminated blocks that haven’t been scoffed are fetching eye-popping prices on eBay.
One punter is hoping to cash in on the hype by selling a single 190g block of ‘Rare & Limited’ Cadbury Caramilk Special Edition Chocolate at $1000. That’s a mark-up of almost 20000% on the original shelf price of $5. In a show of goodwill, the seller from Shepparton in Victoria is offering free postage.
A quick scroll through eBay shows they may have pegged their sights a tad too high, however, with multiple listings for Cadbury Caramilk starting at around $15 for a single block, or cheaper if you buy in bulk.
Last seen on shelves in the 1990s, Cadbury Caramilk was relaunched in a limited run in New Zealand last year, where it sold out within three weeks, before releasing it in Australia in January following a Change.org petition and Facebook campaign.
With 15 days left on the $1000 listing, it remains to be seen whether ‘mintness_69’s ship will come in, but if you do find yourself with a serious craving for Caramilk, it may be worth trawling the more affordable listings on the site.
Melbourne-based food and wine writer Sarah Gamboni has had to pull back on a few of her favourite things – chilli, gin and espresso – since bringing her daughter, Frankie, into the world. But she has discovered one post-natal perk: those stretchy-waist maternity jeans are heaven when heading out for a big meal. Follow her on Instagram @eatmywords_au